Project: First Home Campaign – Affordably Good

Client: Homes r Us

Agency: Asia Digital 

The ‘Affordably Good’ campaign was crafted to position Homes r Us’ newly launched affordable collection for young couples shopping for furniture for their first homes.

With the catchy and simply named ‘Affordably Good’ collection, the film presents the perfect solution to their problem. Why do you have to choose when you can easily afford everything that each of you loves? The relatable film brings alive this idea in a humorous way that will surely bring a smile to anyone who has gone through the endearing challenge of putting together their own first home.

This professional campaign titled ‘Affordably Good’ was published in Oman, Qatar, and United Arab Emirates. 

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© 1979 Germán F. González |